Skip Your Rex Kwon Do Lessons and Come to #MWADV - 13 Reasons Why…

So you’ve found yourself in Rochester in between hunting wolverines in Alaska and training to be a cage fighter asking yourself, “…what is there to do on a Friday summer evening in July?”

Maybe you’re thinking “….hmm, I think I’ll just stay inside tonight…” - to which we respond, “Gosh, idiot*…(sigh…………………………………………………………………………………..) Absolutely Not!!!….You can stay in on any of the other remaining 364 days of the year, but not this Friday!”

*We mean ABSOLUTELY no disrespect calling anyone an IDIOT, and we certainly weren’t talking to YOU, it’s simply just a Napoleon reference. ; )

And to back up our response above, here’s 13 reasons why you need to come to Movies With a Downtown View:

1. FREE Movie - Outdoors - on a BIG Screen!!!

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Yes, it’s FREE to enjoy MWADV! There’s no need to purchase a ticket, these events are sponsored by some of Rochester’s most AMAZING organizations to make the downtown movie experience in Rochester a FREE event for ALL! Organizations including Buckingham Properties, the City of Rochester, Excellus BlueCross BlueShield, ESL Federal Credit Union, Blue Apple Productions, JetBlue Airways, and many, many more!

The movie is outdoors so EVERYONE has a great seat and experience. Surrounded by the beautifully-lit-up buildings of downtown Rochester, MWADV is unlike any other movie experience in the area.

2. FREE Napoleon Dynamite - GOSH!!!

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It just so happens to be the 15th Anniversary of this cult-classic gem. Watch the trailer here and come see it on the BIG Screen.

3. FREE Popcorn


The first 400 movie-goers will be treated to a FREE small bag of doc popcorn. For those wanting a larger helping, there will be larger-servings of appropriately-priced bags. Popcorn will start at 7pm!

4. FREE Water & MWADV Buttons


You ever have those friends, colleagues, family members, and organizations that just "get it"... That's how we feel about Buckingham Properties.

They've been our Title Sponsor of the #MWADV for 6 years now, and we really feel that they just "get it” here in ROC...meaning they know how to have fun, they love the Rochester community as much as we do, and their creative personality shows not only in their properties, but really everything they do....

Case in point: check out their table dressing for tomorrow's #MWADV showing of Napoleon Dynamite...make sure to stop by their table for a FREE water and #MWADV buttons!



Bike parking, car parking, and plenty of areas to park your caboose (you’ll want to bring a chair or creative seating as Parcel 5 is mostly gravel). Yes, it’s all FREE. If you don’t know already, there’s FREE parking all around Parcel 5 and the adjacent areas at the parking meters…. the meters are FREE after 6pm in the city, and unlike dogs, they can go hungry over the weekend.

For those of you who want to park in a secure garage, Buckingham Properties has provided that, too. Midtown Garage will be open and FREE to all Midtown Eats patrons and movie-goers on Friday. Find entrances on Clinton and E. Broad Street.

6. FREE Giveaways

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What’s better than a FREE movie? How about a chance to win some amazing giveaways while you’re at the event? Make sure to sign up for the FREE raffles at the Washington Square Park Community Association table, we’ll be picking the winners throughout the night and before the movie starts.

7. …including ESL’s Kindness Crew!

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Speaking of giveaways, ESL’s Kindness Crew will be on-hand again this year to hand out FREE crowd-pleasers for movie-goers…Thank You ESL Federal Credit Union for being a major sponsor of the #MWADV over the years!

8. The ROC Parkour Table!!!

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Nicole and Charles, of Rochester Parkour, have been long-time supporters and friends of MWADV - they setup a table each year to spread the word on what they do to keep the Rochester community active and healthy. This year, they’ve got a special offer for all movie-goers: their Summer Camp season is kicking off next week for ages 6-15 and they have offered all MWADV goers 15% off now through Monday. Make sure to stop by their table to find out more information!

9. “Eat the food, Tina!”


We’re partnering with Midtown EATS this year for July’s movie so there will be plenty of food vendors if you are looking to purchase food or beverages at the experience. Their dinner hours usually end at 8:30, but they will be extending that to 9:30! Of course, you could just make yourself a darn KESA-DILLA and bring it along as a picnic.

10. It’s in Parcel 5

Parcel 5 is a downtown Rochester experience. It may not be the old Midtown experience of the mid-20th century, but many of us share a common goal for the near future: to make Parcel 5 a new downtown experience for the current generations and those to come.

It’s quickly becoming the community accepted realization of Rochester’s downtown center. This means that not only will you have plenty of space to move around, but also take in the sights and sounds of the experience all-night long. “Oh, look, the Liberty Pole over there all lit up…wow, look at those lights on Tower280 and The Metropolitan…ooooh, look at the old clock-tower at Sibley’s…”

Want to extend the evening even longer after the movie? Remember, there are great restaurants and bars around the Parcel 5 area that you’ll want to check out, including:

Bar Bantam: late night bar open until 12am
Java’s Cafe… looking for a coffee or late night tea? Java’s is open until 1am
Native Eatery and Bar: Happy hour (again!) from 10p-12am; Friday bar hours open until 1am with a late night menu until midnight
The Vesper: late night dining open until 12am; bar open ‘til…

11. Stay Caffeinated with Joe Bean!


Joe Bean Coffee Roasters will be breaking out their tent and mobile setup and joining us with Nitro Cold Brew coffee for sale as well as a small variety of other drinks! Perfect for a warm summer night.

12. ASL Interpreter and Captions

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Sorry to disappoint, but there will be no Happy Hands Club at this event, but we are providing an ASL Interpreter! Our friend Isaiah of Isaiah Interpreting will be helping out with all announcements throughout the evening and the movie will be captioned in English subtitles.

13. Type High Letterpress Posters

Think we work this hard just to give everything away for FREE? Well, we pretty much do because, once again, our amazing sponsors that support the Rochester community want EVERYONE to have a great time and enjoy our city.

But since you’ve made it this far down the post, we’re thinking you’re pretty committed. With that said, we are taking $10 cash donations if you’d like to take home one of our unique MWADV posters made by Tony Zanni of Type High Letterpress (or $20 shipped). We have a VERY LIMITED number of these to sell. 100% of each sale will go to off-set the cost of producing the MWADV, and you better believe that every single dollar goes back into keeping these events FREE for the community for years to come.

Thank you in advance for supporting the event, and we certainly hope you enjoy the show!

Check out the Official MWADV site if you just haven’t gotten enough or the Facebook Event Page.

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Movies With a Downtown View 2019!

Buckingham Properties presents.png

The time has come for our annual announcement: Movies With a Downtown View presented by Buckingham Properties is back for 2019! We are in the final planning stages for another great year.

Last year we celebrated our 5th year by branching out to more locations which included Washington Square Park, Parcel 5, and the Hyatt’s rooftop Center City Terrace + Lounge.


We have great things planned for our two movie events this year and hope you’ll join us. Here are the details:

Friday, July 12th in Parcel 5: Napoleon Dynamite

Photo courtesy Alex G Weiser

Photo courtesy Alex G Weiser

Last year was our first time holding a movie in Parcel 5 and it was our biggest event yet! We had so much fun, we’re doing it again.To make it even better this year we’ll be sharing the space with Midtown EATS!

Midtown EATS announced changes for this year with lunch on Thursdays and then lunch & dinner on Fridays. Midtown EATS will run from 4:30-9:30pm on the 12th (with a happy hour from 4:30-6:30pm) and we’ll be kicking off MWADV at 7pm with music, free raffles, more vendors and of course a great movie.

MWADV Start: 7pm
Approx. Movie Start: 8:45pm
Facebook Event Page

Friday, August 16th in MLK Jr. Memorial Park:
E.T. the Extra-Terrestrial

Photo Courtesy Stephen S Reardon Photography

Photo Courtesy Stephen S Reardon Photography

Our 2nd movie night in August will be in MLK Jr. Memorial Park, our “MWADV Home”. We’ll have vendors, music, free raffle giveaways and more. And Neno’s will be joining us! Of course we have more planned, but that is all we will announce for now.

MWADV Start: 7pm
Approx. Movie Start: 8:15pm

As always, these movies are FREE to attend, we’ll have FREE raffles, there will be an ASL interpreter each night and the movies will be captioned - see you this summer!

These events are put on by the Washington Square Park Community Association and wouldn’t be possible without our many sponsors, to find out more visit the official MWADV Website.

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4 Events to get to in Downtown on Saturday


This weekend is PACKED with events! The Rochester Lilac Fest and the Rochester International Film Festival begin, Black Button Distilling releases their Lilac Gin, TEDx Rochester 2019 at the RMSC, Sunday is Mother’s Day…and, of course, so much more.

But as always, we wanted to highlight 4 big things happening in downtown: Clean Sweep 2019, the Dachshund Parade, Play the Riverway and the Twilight Criterium. Here’s what they are all about:

Clean Sweep: 8am-12pm

The Rochesteriat

The Rochesteriat

Join the City of Rochester and hundreds of other volunteers on Saturday cleaning up the city. Sign-ups begin at 8am at Frontier Field where they’ll have free Clean Sweep tees, muffins, danishes and coffee. Join a project in a specific neighborhood or get assigned to a group that could use more help.

Volunteers participating in Clean Sweep will receive a free ticket to the Red Wings game that afternoon which starts at 1:05pm. You’ll also receive a voucher for food and drink at the game. Free parking will be available to those wearing Clean Sweep t-shirts.

Note: while there are many Clean Sweep groups that clean around downtown, this event is city-wide!

More Details: Clean Sweep
Kick-off Location: Frontier Field

Dachshund Parade: 10am-12pm

the Rochesteriat

the Rochesteriat

Whether you have a dachshund or not, you’re not gonna want to miss the Dachshund Parade in Washington Square. Back for it’s 18th year, the event draws dachshunds (and their human owners) from across our New York state and beyond. There will be music, pet related vendors, food for purchase from Dave’s Sidewalk Cart, a fashion show, the official dachshund song sing-a-long, and of course the parade which concludes the event.

And as always, please don’t bring dogs that aren’t dachshunds - it’s to celebrate DACHSHUNDS!

More Details: Dachshund Parade
Location: Washington Square Park

Play the Riverway: 2-5pm


On Saturday, during the kick-off of the Twilight Criterium, Court Street will be turned into a play street from the Central Library at South Ave running down to the corner of Court and St. Mary’s Place. Put on by healthi Kids and the Play Walk, there will be an inflatable rock wall, Roc City Skatepark, games, music, accessible activities, demos, mascots, and more.

Looking for more kids activities? Head to the Broad Street Bridge for Little Kids & Big Rigs!

More Details: Play the Riverway
Location: Court, from South to St. Mary’s

Twilight Criterium: 2-10pm

the Rochesteriat

the Rochesteriat

The MVP Health Rochester Twilight Criterium is back. This high speed bicycle race is set on a 1-mile loop in downtown and draws racers from all over the world. The race starts and ends on the Broad Street Bridge but can be viewed from anywhere along the course. See our latest post for more information on what to find at the Criterium: Rochester Twilight Criterium: 5 Things You Need to Know

More Details: Twilight Criterium
Location: Downtown

Looking for more events in the city? Check out our Events Page!

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New Downtown: Pele Yoga


Pele Yoga opened in the Washington Square Neighborhood in January, right next to the popular hangout, Fuego Coffee, at 1 Woodbury Blvd. It’s prounounced “pey-leh”, like a Hawaiian lei, and “we are inspired by Pele, the Hawaiian volcano goddess - specializing in heated flow-style yoga, free-form dance, and fiery fitness to support our evolution”.


Wanna know more about Pele Yoga…?? Continue reading on the Washington Square site for more information and how you can get an Intro Offer to check it out!

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Rochester Twilight Criterium: 5 Things You Need to Know

the Rochesteriat

The Rochester Twilight Criterium is back for 2019! For the unfamiliar, you may be asking yourself, what is a Criterium?

"Criteriums are best explained as a uniquely American-style bike race. Courses are designed on city-center streets and staged on spectator-friendly course loops typically about one mile in length. The racing provides incredible lap-after-lap excitement highlighting the athletes’ extraordinary bike-handling skills combined with explosive speed!"

Here are 5 things you need to know about the MVP Health Rochester Twilight Criterium happening on Saturday, May 11th:

1. It's Downtown

the Rochesteriat

the Rochesteriat

Spectators and racers alike will get to enjoy the streets and buildings of DOWNTOWN! The course is in the heart of the city, crossing the Genesee River twice and wrapping around the Blue Cross Arena, Legacy Tower, the Central Library and more.

2. It's like NASCAR but for Bikes

Often described as NASCAR on 2 wheels, lap after lap racers wind around a 1-mile course that includes 9 turns with speeds pushing 40 mph. The race begins and ends on the Broad Street Bridge.

3. Admission is FREE

Rochester Twilight Criterium |  Facebook Page

Rochester Twilight Criterium | Facebook Page

This is a professional race, with competitors coming from around the globe, and it's FREE! Teams from as far away as Australia and Hong Kong will compete this year. And the best part? You can watch from anywhere along the course, we recommend walking around during the event to see it from different places. Check out the list of recommendations from the Criterium crew for their list of Best Places to Watch.

4. Don’t Miss the Beer Garden & Food Truck Rodeo

Rochester Twilight Criterium |  Facebook Page

Rochester Twilight Criterium | Facebook Page

Head to South Ave between Broad St. and Court St. to enjoy food and beverages from our city's favorite food trucks and beverage vendors (details). This section opens at 2pm for all pre-race activities too.

5. Running Racers

Back again this year is the Rochester Mile. What is it, you ask? The Rochester Mile is a race for runners, both men and women, amateurs and elites. Four separate 1-mile races will happen throughout the night so check out the website and schedule to find out more.

What else did we miss? Loads of people, events for kids and a night full of fun!

Rochester Twilight Criterium:
Twilight Criterium FB Event Page


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