MWADV 2018 is DONE... or is it?

 The Rochesteriat

The Rochesteriat

It’s hard to believe, but the 5th year of Movies With a Downtown View presented by Buckingham Properties has come and gone! To celebrate our 5th we decided to show 5 movies instead of the typical 2. After a somewhat rainy summer, we were happy to be able to end our season with 4 successful movie nights.

 the Rochesteriat

the Rochesteriat

These events are not possible without all of our incredible sponsors, community partners and the City of Rochester. This year we even had custom MWADV and ROC buttons thanks to our title sponsor Buckingham Properties. Their support over the last 5 years has really made these movie events possible.

 The Rochesteriat

The Rochesteriat

This year was also the 1st year we ventured outside of MLK Jr. Memorial Park. In addition to a movie in MLK Park, we were in Washington Square Park, Parcel 5 and even at the Hyatt’s Center City Terrace + Lounge space.

 The Rochesteriat

The Rochesteriat

Each year we partner with The Little Theatre to try to show at least one movie that our audience might not be familiar with, but we think they’ll love. This year we had two: Hunt for the Wilderpeople and Sing Street and they were GREAT. The other two were Office Space and The Greatest Showman.

 the Rochesteriat

the Rochesteriat

And despite the gravel, we ended the year in Parcel 5 and it was a huge hit. Hundreds of people brought out their camping chairs and creative seating to join us for The Greatest Showman in the heart of downtown.

A huge thank you to Alex G Weiser for taking some incredible photos and sharing them with us. Check out the gallery below for a peek at our last movie:

Guess what? We’re not really done!

Just when we thought we were done, our 5 Year Celebration Sponsor, the Hyatt, reached out to partner with us on ONE MORE MOVIE for 2018 - a Halloween Night at their Center City Terrace + Lounge. Since 1 of our original 5 nights had to be cancelled, we couldn’t be more excited at add this as our last official movie for the year (we mean it this time!).

 the Rochesteriat

the Rochesteriat

SAVE THE DATE: Friday, October 19th @ Center City Terrace + Lounge

Pull our your best Halloween costume and join us for the 1993 hit, Hocus Pocus!

The event will start at 6pm with Halloween tunes by DJ Bizmuth, there will be food and drinks available for purchase, Halloween inspired specialty cocktails and we just may have some candy and small snacks for FREE. We will also have a prize for the best Halloween costume, so start your planning now!

This event is FREE, the Hyatt asks that you simply register here for admission: RSVP.

Keep an eye on the Facebook Event page for additional details.

Did you enjoy this post? Sign up here for our WEEKLY email to get the BEST/QUIRKY/FUNNY/COOLEST (etc.) things to do in our city! And don't forget to follow along on Facebook, Instagram, and Twitter.

The Last MWADV of the Season - Here's What YOU Need to Know

 Photo Credit:  IMDB

Photo Credit: IMDB

Tonight, Friday September 7th is going to be a magical evening. With great weather in the forecast, clear skies, and the popular The Greatest Showman movie playing, get ready for an exciting evening with hundreds of your fellow neighbors in downtown Rochester. Because this is our first-ever showing in Parcel 5 downtown, we thought we'd give some quick pointers so you can be prepared to enjoy the evening.

1. Find Parcel 5!

 The Rochesteriat

The Rochesteriat

If you know where Tower280 is, the Democrat & Chronicle, Fuego Coffee, the Liberty Pole, or Sibley's, you'll find Parcel 5. This is what you're looking for! Need a map? Use this one: Parcel 5 (285 E. Main Street)

2. Bring your own seating

Parcel 5, to say the least, is mostly a square of gravel, rocks, and dirt. But that won't stop us from enjoying this area right in the heart of downtown tonight. You'll want to be prepared and bring your own seating with possibly a blanket to put the seating on. Get creative - just because the moon is a bunch of dust and rocks, doesn't mean it's any less important or useful to us. 

Got a yoga mat, couch cushion, pool floatie or something else that will work? Bring it!

3. Bring a blanket and/or some warm clothing

The good thing is that the storms came through already and cleared the skies. That means the warm weather is behind us now, and we'll be enjoying a cool evening under the stars with 65-ish degree weather. Bring a blanket, hoodie, or whatever else is going to keep you cozy during the movie as it'll be playing from 8p-10pm (estimate). 

4. Parking is abundant all around Parcel 5


There is metered parking that is FREE (after 6pm) on ALL sides of Parcel 5. Plus, our Title Sponsor Buckingham Properties is opening the Midtown Garage (underground parking!) for FREE tonight from 6-11pm. That's over a thousand spaces of FREE parking....need we say more? OK, we'll also have bike racks available...YES, we did say more! 

5. FREE Jetblue Terra Blues Chips, Water, Popcorn and Giveaways

 the Rochesteriat

the Rochesteriat

Make sure to stop by the Washington Square Park Community Association, Buckingham Properties, and 88 on Elm tables tonight for some FREE giveaways and sign up for the FREE raffles. Yes, FREE. The Official Airline of the MWADV, Jetblue, will be giving away its signature Terra Blues potato chips (those same ones that you can enjoy on any Jetblue flight!), 88 on Elm will be popping and handing out free popcorn and Buckingham Properties will have complimentary water for attendees. 

Make sure to sign up for our FREE raffles tonight at the WSPCA table, because, as always, we'll have local giveaways to great spots like The Little Theatre, Rochester Brainery, ROC Brewing, Upstate Social Sessions and more. And get this - tonight we'll be picking our Grand-Prize winner for 2-Round-Trip tickets on Jetblue anywhere Jetblue flies. Pretty cool, right!? 

6. Dine With Us!


In addition to some free snacks, joining us tonight is Eat Me Ice Cream, Joe Bean Coffee Roasters, Ludwig's Center Stage Cafe and Taste the Roc. You'll definitely have plenty of options for dinner and dessert! See you tonight?

Event Details:

Event Start: 6:30pm
Movie Start: 8pm
Facebook Event Page: Movies With a Downtown View: The Greatest Showman
Location: Parcel 5 (285 E. Main Street)

Note! The movie will be captioned and we will have ASL interpreters with us for all announcement and raffle drawings.


Did you enjoy this post? Sign up here for our WEEKLY email to get the BEST/QUIRKY/FUNNY/COOLEST (etc.) things to do in our city! And don't forget to follow along on Facebook, Instagram, and Twitter.

FRINGE: Everything You Need to Know

 Fringe 2014

Fringe 2014

Did you know that the KeyBank Rochester Fringe Festival is celebrating its 7th year? For 11 days (September 12th-20th), Fringe will offer more than 500 performances at over 20 venues across downtown Rochester and over 150 of those shows are FREE!

Not sure what to do or where to start? It can be overwhelming if you don't have a good plan. Let us help! Here's everything you need to know to get the best Fringe experience.

There's an App & Guide

This one's a no-brainer, you can't Fringe if you don't know what's happening! Check out the extensive guide and mobile app for all of the events, schedules, venues, and details you'll need to get the full Fringe experience. With the mobile app you can even buy tickets and receive notifications on event changes or weather rescheduling!

For all of the details on where to get the guide and app check out this Fringe Newsletter.

Friday & Saturday on the Fringe

If you want to see our city packed with thousands of spectators at one time, these will certainly be the days. What is Friday & Saturday on the Fringe you ask? A FREE grand spectacular performance and celebration downtown at Parcel 5 (next to One East Ave), with food and drink vendors and amazing entertainment both days.

This year's headliner is Massaoke. "This is not karaoke. This is MASSAOKE. Where we sing and dance our collective hearts out in a unique live-gig setting that no one will ever forget. It. Is. Euphoric. A celebration of some of the best-loved songs ever written and Rochester’s best night out at the Fringe."

If you do nothing else Fringe, you'll want to be a part of this!

Spiegelgarden & Spiegeltent

Located at the aptly named "One Fringe Place" on the corner of Main & Gibbs Streets, the Spiegelgarden marks the Fringe center. Every day of Fringe, this outdoor area transforms into a urban lounge that includes food and drink vendors, urban greenery, modern lounge furniture, outdoor art, and a firepit for the more fall-like nights ahead.

You'll definitely want to make this your home-base to relax with friends, play some games, watch pop-up performances, and check out the ever-so-popular Pedestrian Drive-In with FREE movies every night.

Also located at One Fringe Place is the Spiegeltent. This European "Mirror Tent" is a rare find worldwide (at best, a few in the world still circulating), and boasts some of the best Headliner shows that Fringe has to offer.

There is nothing like it here in Rochester and the Spiegeltent is great place to see what Fringe is all about. Here you'll find the always popular: Cirque du Fringe, Silent Disco, and more!

Gibbs Street


Both Fringe weekends Gibbs Street will be closed to traffic and open for Fringe. Here you'll find a variety of outdoor free concerts each day.

One thing you WON'T WANT TO MISS on Gibbs is Street Beat. On Saturday, September 22nd watch 3-on-3 dance teams face off on the dance floor for a chance at winning the title of Fringe Street Beat Champions and a cash prize of $1500! This event has become more and more popular every year (tip: get there early to snag a seat!). Preliminary rounds run from 12-2pm with the finals from 3-4:30pm.

You Can Volunteer!

If you can't get enough Fringe, or really want to get the inside scoop, there's no better way to do so than to volunteer. Not only would you be helping to make Fringe possible, Volunteers receive the official snazzy Fringe t-shirt and qualify for one free ticket to a Spiegeltent show for every 8 hours worked. To get all of the details and to sign up, check out the Volunteer page.



If you're still not sure what Fringe is, it's 11 days of comedy, music, dance, spoken word, theatre, visual arts and FUN! And it's something you don't want to miss.

There are so many different types of shows each day, take a chance & try something new!

Join the #rocfringe18 pARTy: Website, Facebook, Instagram, Twitter

Did you enjoy this post? Sign up here for our WEEKLY email to get the BEST/QUIRKY/FUNNY/COOLEST (etc.) things to do in our city! And don't forget to follow along on Facebook, Instagram, and Twitter.

ROC the Riverway Video

From the City's RTR webpage, "Mayor Lovely A. Warren and Governor Andrew Cuomo joined members of the ROC the Riverway Advisory Board on Wednesday Aug. 1 to unveil the Phase 1 Vision Plan, which will serve as a blueprint for a $50 million State investment to launch the ROC the Riverway Program with 13 transformative projects along the Genesee River."

There are more than two-dozen projects that are being focused on under one umbrella, called ROC the Riverway. The overarching goal of the project is to revitalize and transform the Genesee Riverfront at the core of the city, making our Riverfront an important, substantial part of the Rochester experience. Check out the City's webpage for all the up-to-date detailed plans, maps, and renderings.  

Don't miss the City's detailed 118-page PDF plan, a shareable image gallery of work to be done, an interactive storymap to view, and a quick summary of the projects slated to happen.  

Did you enjoy this post? Sign up here for our WEEKLY email to get the BEST/QUIRKY/FUNNY/COOLEST (etc.) things to do in our city! And don't forget to follow along on Facebook, Instagram, and Twitter.

Movies With a Downtown View - Don't Miss This

 Stephen S. Reardon Photography

Stephen S. Reardon Photography

It was a wonderful summer for Movies With a Downtown View, out of 5 movies, only 1 had to be cancelled due to the threat of a storm. There is ONE movie left. Don't miss it!

The event is FREE, we'll have free raffle giveaways (don't forget to sign up!), as well as an ASL Interpreter for all announcements and the movies will be captioned. Here are the details for the last 2018 Movies With a Downtown View presented by Buckingham Properties:

Friday, September 7th: The Greatest Showman
Parcel 5

 the Rochesteriat

the Rochesteriat

We'll be ending our 5th year of 5 movies with a BANG in Parcel 5 showing The Greatest Showman! We'll be doing our best to maximize the bit of grass there is for people with blankets, but we also know Rochesterians are CREATIVE. Besides lawn chairs, we're envisioning some creative seating taking place on this gravel so start your planning. We'll have Eat Me Ice Cream, Joe Bean Coffee Roasters, Ludwig's Cafe and Taste the Roc with us!

There will be bike racks, street parking AND the Midtown Parking Garage will be open from 6-11pm for FREE. Don't forget to sign up at the Washington Square Park Community Association table for the free raffles.

NOTE: Event starts at 6:30pm and movie will start around 8pm.
Facebook Event Page: Movies With a Downtown View: The Greatest Showman
Location: Map


Did you enjoy this post? Sign up here for our WEEKLY email to get the BEST/QUIRKY/FUNNY/COOLEST (etc.) things to do in our city! And don't forget to follow along on Facebook, Instagram, and Twitter.